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newsletter #08 【おすすめ納涼シリーズ】

Good evening. This is Shimomura from YEANAY Shibuya store.

This summer started with a sudden heat wave. Have you prepared some cool clothes?

It seems like the hottest weather of the year will be broken somewhere every day.

Update your summer outfits.

I would like to introduce the NO CONTROL AIR Slab Triacetate Gauze series, which I would most highly recommend to anyone looking for summer wear.

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No Control Air

2025 Spring & Summer WORKS

Slab triacetate gauze





Slab triacetate is a linen-like synthetic fiber that has a natural texture, but is wrinkle-resistant, retains its shape after washing, and is a highly functional material that is quick-drying, moisture-wicking, and cool to the touch.




The most popular item among the series among staff is the 2-way pullover shirt (LE_NC1110PO), which can be worn with the collar open. When worn with the collar open, the breeze that passes through your neck and spine is very cool, and it also creates a relaxed look.

When you fasten the single button at the loose neckline that drops back, the front of the dress is tucked, creating a silhouette with depth and shadows.The longer back hem flutters in the wind and creates a cool, flowing look.

The sleeves have tucked cuffs, just like the collar. This gives the shirt a neat and tidy look. Just like wearing the collar off, you can also unbutton the cuffs and roll up the wide open cuffs for an even more relaxed look.


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Ancient meets DUDD

Special feature: Omega Girls' Shimomura recommendation

YEANAY Shibuya Edition


OMEGA / KS-822 ¥80,300

DDUD's standalone store, DUDD, will be open as a vintage watch store for a limited time until Sunday, August 31st.

The exhibition is titled "Kosetsu meets DUDD" and currently features clocks arranged under the theme of "Silent Horology."

Following on from the previous themes, "Featured Omega" and "Featured Women's Omega," I would like to introduce one of my favorite women's omegas that are on display at the YEANAY Shibuya store.

This is a Geneva hand-wound watch from 1960.

The simple design, featuring a navy dial, two pale mint green hands, and sharp, shining bar indexes, complements modern fashion and is suitable for any occasion. The small 17mm case exudes a subtle yet refined presence. This Omega for women exudes a sophisticated, timeless atmosphere, while also exuding a gentle, gentle impression.

Just wearing it seems to have a healing effect. I would be happy if you could feel that healing wavelength.

This item is not available on our online store. You can currently see it at our Shibuya store.

If you have any questions, please feel free to contact us via LINE.