newsletter #03 [About the 25SS collection and YEANAY Shibuya and Kichijoji]

Hello, my name is Takashiba from YEANAY.
Following on from our introduction of Kagotani's YEANAY Kansai store, this time we will be introducing the YEANAY Tokyo store.
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All 25SS items have arrived.
With this week's arrival,
YEANAY has released the entire lineup of its 25SS collection.
Before the summer really sets in, come visit us and find some items to help you beat the heat.
They will also be listed on the online store in due course.
▶ ︎yeanay.jp
And although it's a little further down the line, we are also planning an exhibition for SS26 in July.
Please look forward to this as well.
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YEANAY currently operates four stores, two in the Kansai region and two in Tokyo.
(In March of this year, a DDUD specialty store called "DUDD" opened!)
Last time we introduced the Osaka and Kyoto stores, so this time we'll be introducing the Shibuya and Kichijoji stores .
I'm Takashiba, who commutes between the two stores, and I'll be your guide.
YEANAY SHIBUYA 
It's on the opposite side of Shibuya Station's Hachiko Exit, about a 10-minute walk.
Even though it's Shibuya, YEANAY Shibuya is located in a quiet and calm area.
This is the smallest of the YEANAY stores.
The store is divided into two rooms on the upper and lower floors, and together they are a compact space of just 26.5 square meters.
You will need to go outside to move around, so first-time visitors may be a little surprised.
I sometimes describe this store as "a toy box-like store," but the charm of YEANAY is packed into a limited space, and I'm sure you'll enjoy just looking around.
Natural conversations often break out between customers and staff alike.
One of the unique charms of the Shibuya store is the closeness with customers.
YEANAY SHIBUYA / Instagram
Address: Caminito #6, #17, Higashi 1-3-1, Shibuya-ku, 150-0011 Map
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YEANAY KICHIJOJI 
It's about a 10-minute walk from Kichijoji Station, straight along Suehiro-dori or Inokashira-dori.
The Kichijoji store is located in the semi-basement of a red brick apartment building.
It may be difficult to tell from the outside that there is a shop, and first-time visitors may be a little confused, but once you go down the stairs you will find yourself in an open space that is almost entirely made of glass.
The interior of the store is concrete-floored and has a vertical layout, allowing you to take your time looking at the clothes.
Antiques selected by the designer are also displayed on the fixtures, giving the shop a slightly gallery-like atmosphere.
There is more space than in the Shibuya store, so you can shop in a relaxed and comfortable atmosphere.
Also, the Kichijoji store is the only YEANAY store in Tokyo where you can actually see DDUD , so if you're interested in DDUD, be sure to visit the Kichijoji store.
The nature-rich Inokashira Park is about a 7-minute walk away.
I would be happy if you could drop in while you're out for a walk.
YEANAY KICHIJOJI / Instagram
Shugoin Temple #001, 2-29-5 Minamimachi, Kichijoji, Musashino City, 180-0003 Map
Both stores are surrounded by many great shops.
This is an area where you can enjoy not only shopping but also walking around the city.
By the way, Takashiba, who writes this e-mail newsletter, is a food lover.
We also have many recommendations for cafes and restaurants, so please feel free to ask us if you are having trouble deciding what to do.
So, starting tomorrow, at one of our stores
We look forward to your visit!
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